Craft Services

This is a blog post from Director Palmer Enfield's kick-butt blog: Production Assistance 101

In her blog she discusses all kinds of advice for people in production, but amazing advice for PAs. (A PA is a Production Assistant - ie. the entry level position for getting started in the film making world)

CRAFT SERVICE (by Palmer Enfield)

What is Craft Service and why would I want to do it?

Craft service is different from catering in that it is not a designated meal. Craft service is snacks, finger food and drinks that are easily grabbed by the crew as they work. If there is no breakfast caterer, it is to provide a continental breakfast as well.

On big budget feature films, craft services is usually a union position. But on independent feature films, shorts, television commercials and corporate videos craft services is more often than not a non-union position. Many markets have seasoned craft service professionals. These folks make craft services their business and often have extensive kits and gear and may even have a special truck to work out of.

Often, a person new to this business is hired for the position known as craft service. This is not a form of "hazing" but is a trainee position. Like the experience of being hired as a production assistant, working craft service is an entry level position where you are paid to perform a needed service and to learn how production works.

As a craft services person, you'll get yourself on set where you'll get to watch and learn how a production functions, you'll learn the basics to budgeting and money management and how to feed and take care of the food needs of a crew. These seemly basic skills will serve you well as you advance in your career and are especially relevant to those seeking to become production coordinators, production managers and producers.

Too often “new” PA’s will answer a request to do craft services with “I don’t do that” or “I went to film school, why should I do craft services?” If that is your answer, don’t ever expect to get a call from that production company, producer or coordinator again. As a PA just starting out (“green”) you should be willing to do any and all PA duties, Craft Service included. If a PA is not willing to give Craft Service his/her all, why should we believe they’d do more for something else? Craft service is not an easy job. This could be your chance to strut your stuff.

A Craft Service Time Table:

The day before:
• Pick up petty cash from the production coordinator.
• Check on the ammenities of the specific location where the shoot is. i.e. Do they have running water? Will you be in one location all day?
• Get the Agency Food/Brand Preferences List from Production. This list contains other products made by the same client and products made by other clients of the same advertising agency.
• Ask about any Director/Producer preferences.
• Do the shopping. It is a good idea to get a membership to a warehouse store (SAM’s Club, BJ’s, etc.). This will save money and make shopping easier.
• Cut fruits & veggies, when necessary. It is often easier to buy things like mini-carrots, celery sticks, etc. This will cut your prep time.
• Bake! This is not for everyone. Some craft service PA’s like to bake and will make homemade cookies, rice crispy treats, etc. It is not a must, but is a nice touch.
• Arrange for your morning bagel or fresh donut/pastry pickup. Know where your local bagel/bakery store is, and what time they open. If you have an early call, they might not be open when its time for you to head out. They may be willing to open early for you or you may need to go to a store closer to the location. Buy fresh, the morning of, whenever possible.

Craft Service Tips
• Keep the craft service area clean and the food fresh at all times
• Make sure there is hot coffee at all times
• Presentation is important. Arrange fruits or veggies, cheese & crackers nicely on platters. Baskets, white platters, a tablecloth and flowers always make food look more appetizing.
• Replenish the food as it starts to disappear. One bagel sitting in a basket becomes tired looking and left over.
• Gum and mints on the table at all times, including breakfast
• Always remove six-pack holders or other wrapping
• Buy locally bottled water whenever possible. Think about the fossil fuels that were used to move the water from where it started to where it is now...
• Make brewed decaf coffee whenever possible. If not possible, use coffee singles. Never use instant coffee.
• NEVER buy Styrofoam.
• Prepare food to be consumed easily & quickly, e.g. cut food into slices
• Recycle plastic, glass and aluminum
• When the set is not very accessible to camera, put a small cooler with mostly water and seltzer near (but not too near) the camera.* Move this cooler, as needed, to ensure the safety of the camera equipment
• Be aware of the crew. Don’t assume that just because you have a table set up they will be able to get to it. Often times those closest to camera can’t get to you. Go to them. Ask the crew if they need or want anything. Or just walk around with bottles of water to offer them.
• Make yourself useful. For many PA’s this is just a starting point in your career. It is ok to help out with production or other departments as long as you don’t neglect craft service.
• Know your surroundings. Keep a lookout for grocery stores, bakeries, hardware stores, convenience stores, gas stations, copy shop, etc. You will be making runs and not only for craft service.

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There's more... Check out Palmer's blog at http://productionassistance101.blogspot.com/ for the rest of this article. I know - there's more? It's hard to believe how much information she has put out there to help the poor struggling PAs of this world.

Palmer Enfield is a bi-costal commercial director that I had the opportunity to work with in the Philadelphia area. She is a true encouragement to all women filmmakers and a mentor to anyone who waslucky enough to find themselves in her crew.